Blog Post

From Invoicing to Taxes: How Embedded Accounting Streamlines SMB Financial Management

Written by:
Raj Bhaskar
Published on
6/16/2024

Small businesses often face significant challenges in managing their finances. Tasks such as bookkeeping, invoicing, expense tracking, financial reporting, and tax management are not only time-consuming but also prone to errors. This complexity is further compounded by the use of multiple, often disjointed, tools and platforms, such as separate software for invoicing, bookkeeping, and tax management. 

Embedded accounting, a term referring to the integration of accounting functions directly into vertical SaaS platforms, addresses these issues head-on. By bringing all essential accounting functions into a single, cohesive system, embedded accounting simplifies financial management for small businesses, reducing errors and saving valuable time. This transformation not only enhances operational efficiency but also provides small businesses with the insights they need to make informed decisions and maintain compliance. 

In the following sections, we will explore how embedded accounting can streamline processes, improve accuracy, enhance client satisfaction, and drive new revenue streams for vertical SaaS providers.

Streamlined Processes

Embedded accounting is a time-saving boon for small businesses. Integrating essential financial tasks—bookkeeping, invoicing, expense tracking, financial reporting, and tax management—into one system significantly reduces the need for multiple applications, thereby minimizing errors and manual data entry. Automating these tasks liberates small business owners from the shackles of mundane accounting chores, allowing them to focus on growth and strategic initiatives.

Time Spent on Accounting Functions
Bar chart showing weekly accounting workload: small business owners average 20.5 total hours across functions - bookkeeping (4.3 hours), invoicing (4.1), expense tracking (4.2), financial reporting (4.2), and income taxes (3.7). Data from Cornerstone Advisors survey of 750 SMBs, Q4 2023.
+20 hours per week
Small business owners spend an average of 20 hours on accounting tasks each week, with one in five spending 30 hours or more.
Table D: Days Sales Outstanding by Number of Monthly Invoices
Bar chart showing weekly accounting workload: small business owners average 20.5 total hours across functions - bookkeeping (4.3 hours), invoicing (4.1), expense tracking (4.2), financial reporting (4.2), and income taxes (3.7). Data from Cornerstone Advisors survey of 750 SMBs, Q4 2023.
+20 hours per week
Small business owners spend an average of 20 hours on accounting tasks each week, with one in five spending 30 hours or more.

By having all accounting functions in one place, small businesses experience smoother operations and greater efficiency. This integration ensures consistency and accuracy across all financial activities.

Efficient Invoicing and Expense Tracking

Managing invoices manually can be a major headache. Embedded accounting automates invoicing, ensuring timely payments and reducing days sales outstanding (DSO), a financial metric that measures the average number of days it takes for a company to collect payment after a sale has been made. With automated reminders and easy tracking, businesses can maintain better cash flow and avoid delays in payments.

Expense tracking is simplified with real-time monitoring and categorization of expenses. This helps businesses keep an up-to-date view of their financial health, making managing budgets and controlling costs easier.

Table D: Days Sales Outstanding by Number of Monthly Invoices
Data table showing SMB invoicing payment cycles across business sizes, revealing 52% of small businesses sending ≤10 monthly invoices get paid within 8 days, while those sending >25 invoices face longer collection times, with 11% waiting over 120 days
Table D: Days Sales Outstanding by Number of Monthly Invoices
Data table showing SMB invoicing payment cycles across business sizes, revealing 52% of small businesses sending ≤10 monthly invoices get paid within 8 days, while those sending >25 invoices face longer collection times, with 11% waiting over 120 days

Automation in these areas reduces administrative burdens, minimizes errors, and enhances overall financial management efficiency.

Accurate Bookkeeping and Financial Reporting

Bookkeeping is crucial for maintaining financial health. Embedded accounting ensures all transactions are automatically recorded, categorized, and reconciled, eliminating the errors associated with manual entry. This results in precise and reliable financial records.

Automated financial reporting provides instant access to critical information. Reports on cash flow, profit and loss, and balance sheets are generated effortlessly, giving business owners a clear and accurate view of their financial status. This accuracy is essential for strategic planning, a process that involves defining the business's direction and making decisions on allocating its resources to pursue this strategy effectively. Accurate financial reporting is a crucial component of this process and is necessary for maintaining compliance.

With embedded accounting, small businesses can trust their financial data, leading to better decision-making and streamlined operations.

Simplified Tax Management

Tax season can be stressful for small businesses, but embedded accounting eases this burden. The system automates tax calculations and organizes necessary documents by ensuring all financial data is accurate and up-to-date. This streamlines tax preparation and filing, making compliance straightforward.

Figure 2: Small Businesses' Accounting Pain Points
Bar chart highlighting key accounting needs for SMBs: expense tracking (43%), invoicing (38%), and bookkeeping (38%) emerge as top SMB pain points, indicating opportunities for embedded accounting solutions
43%
of small businesses identify expense tracking as a pain point.
Figure 2: Small Businesses' Accounting Pain Points
Bar chart highlighting key accounting needs for SMBs: expense tracking (43%), invoicing (38%), and bookkeeping (38%) emerge as top SMB pain points, indicating opportunities for embedded accounting solutions
43%
of small businesses identify expense tracking as a pain point.

Embedded accounting brings peace of mind to small business owners during tax season. By ensuring all financial data is accurate and up-to-date, the system automates tax calculations and organizes necessary documents. This streamlines tax preparation and filing, making compliance straightforward. Automating tax management reduces errors and the risk of penalties, providing a sense of security to business owners. Simplified tax processes free up valuable time and resources, allowing businesses to focus on growth and development rather than tax compliance complexities.

Reducing Manual Labor and Errors

Manual accounting processes are time-consuming and prone to errors. Embedded accounting automates repetitive tasks, significantly reducing the likelihood of mistakes. Automation ensures that data entry, transaction categorization, and reconciliation are performed accurately and efficiently.

Business owners can allocate their time to more strategic activities, such as business development and customer engagement, by minimizing manual labor. Reducing errors and manual effort leads to smoother operations and improved financial accuracy.

Enhancing Integration and Usability

A seamless user experience is vital for efficiency. Embedded accounting integrates accounting functions directly into the primary SaaS platform, eliminating the need to switch between different tools. This integration ensures a consistent and cohesive user experience.

By unifying disparate systems, embedded accounting enhances usability and productivity. Users benefit from a streamlined workflow where all financial tasks are managed within a single platform. This improves operational efficiency and boosts user satisfaction by providing a more intuitive and accessible solution.

Unlocking New Insights

Embedded accounting provides real-time insights essential for effective decision-making. With accurate and up-to-date financial data, business owners can quickly identify trends, monitor key performance indicators (KPIs), and adjust strategies as needed.

Access to detailed financial reports and analytics helps small businesses understand their financial health and performance. These insights enable proactive management, allowing businesses to seize opportunities and address challenges promptly. For example, businesses can identify trends in their expenses, monitor their profit margins, and adjust their pricing strategies accordingly. The ability to make data-driven decisions is a significant advantage, enhancing overall business agility and competitiveness.

In Conclusion

Embedded accounting transforms small business financial management by integrating and automating essential functions. From invoicing and expense tracking to bookkeeping, financial reporting, and tax management, this comprehensive approach streamlines operations and reduces errors.

Vertical SaaS providers offering embedded accounting solutions can differentiate themselves, create new revenue streams, and enhance customer loyalty. By simplifying financial management, these platforms provide significant value to small businesses, allowing them to focus on growth and strategic initiatives.

For those looking to integrate these capabilities seamlessly, white-label APIs can be the answer. Tight offers robust, invisible solutions that enhance your platform's value without overshadowing your brand. By embedding accounting, you provide a powerful tool that keeps your customers happy and focused on growth.

Suggested reading

New Revenue Opportunities From Embedded Accounting

This report explores how vertical SaaS providers and digital platforms can create new revenue streams by integrating accounting and financial management services for small businesses. Drawing from a survey of 750 small business owners, it reveals the accounting challenges SMBs face and demonstrates strong interest in embedded accounting solutions from industry-specific software providers.

The Power of Integration: Why 79% of SMBs Prefer Vertical SaaS Providers with Built-In Accounting

Explore how 79% of SMBs benefit from Vertical SaaS providers with built-in accounting features. Learn how integrated solutions streamline financial management, reduce costs, and enhance decision-making for small and medium-sized businesses. 

The Evolution of Small Business Accounting: From Manual Methods to Embedded Solutions

Embedded accounting revolutionizes how small businesses manage their finances. Discover how this innovative approach, powered by APIs, streamlines processes and provides real-time insights.

Disclaimer: The information contained in this document is provided for informational purposes only and should not be construed as financial or tax advice. It is not intended to be a substitute for obtaining accounting or other financial advice from an appropriate financial adviser or for the purpose of avoiding U.S. Federal, state or local tax payments and penalties.

Ready to Get Started?

Fill out the form below to set up a call.

This message is editable in Hubspot
Oops! Something went wrong while submitting the form.